Night-table Reading

Ian Schrager(hotelier): The Art of Advertising, by George Lois and Bill Pitts (A brams). ' 'Looking at what was happening in the past (the slogans of the fifties, for example) gives me a sense of what to anticipate for the future. "

Philip Baloun (party designer): Notes on Broadway,by Al Kasha and Joel Hirschom (Fireside). "Being a frustrated stage director, it's particularly interesting. "

Geoffrey Beene (fashion designer): The Divine Comedy of Pavel Tchelitchew, by Parker Tyler. "This biography, which was given to me by Lincoln Kirstein, interests me because I've started collecting Tchelitchew's art. "

Roberta Smith(art critic): An Omelette and a Glass of Wine,by Elizabeth David (Penguin). "It's about two of my favorite things—food and criticism. It demystifies the kitchen and French cuisine' for noncombatants."